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July 31, 2012

MarshClay1994COLUMBUS, Ohio – Academic leaders, industry experts, government policymakers, healthcare providers and entrepreneurs from around the world will gather at The Ohio State University in October to share the latest developments in P4 Medicine and innovations in science.

P4 Medicine is a novel approach to individualized medical care that engages consumer participation, predicts and prevents disease, facilitates health, and creates a personalized life strategy wellness plan for each individual.

The 2012 Johanna and Ralph DeStefano Personalized Health Care International Conference will be held Oct. 3-4 at the Blackwell Inn, located at 2110 Tuttle Park Place, on the campus of The Ohio State University.

With a theme of “Advancing P4 Medicine Through Innovations in Science,” attendees will hear from experts about revolutionizing medicine and transforming healthcare delivery in a way which will result in more precise, cost-effective and higher quality health care for patients. Topics will focus on social connectedness, gamification, complex systems, innovations in science and advancements in P4 Medicine, and patient participation, as well as others.

“Ohio State has become a recognized leader in bringing P4 Medicine to the forefront, and this year’s conference is focusing on its advancements and innovations in science,” says Dr. Clay Marsh, executive director of the Center for Personalized Health Care at Ohio State’s Wexner Medical Center. “Having Johanna DeStefano’s support of our national conference is a significant honor. She is a true visionary and community leader and we are pleased to reap the benefits of her passion and devotion to helping us deliver the highest quality care possible,” adds Marsh, who is also senior vice president for research in the Office of Health Sciences, and vice dean for research in the College of Medicine.

This year’s keynote speakers and participants include:

  • Jane McGonigal, PhD, Director, Game Research & Development, Institute for the Future, Creative Director, Social Chocolate
  • Leroy Hood, MD, PhD, President, Institute for Systems Biology
  • Clay Marsh, MD, Senior Associate Vice President for Health Sciences Research, The Ohio State University Wexner Medical Center, Vice Dean for Research, The Ohio State University College of Medicine, Executive Director, Ohio State’s Center for Personalized Health Care
  • Janice Kiecolt-Glaser, PhD, Distinguished University Professor, The Ohio State University, S. Robert Davis Chair of Medicine, The Ohio State University College of Medicine, Professor of Psychiatry, Psychology, Health Behavior and Health Promotion, Institute of Behavior Medicine, Ohio State’s Wexner Medical Center
  • Bruce McEwen, PhD, Alfred E. Mirsky Professor and Director, Harold and Margaret Milliken Hatch Laboratory of Neuroendocrinology, Rockefeller University
  • David Snowden, MBA, Founder and Chief Scientific Officer, Cognitive Edge Pte Ltd.

Speakers and expert panelists will discuss:

  • Gamification and impact on healthcare delivery
  • Connectedness and implications for personalized medicine
  • Science of P4 Medicine
  • Protective and damaging effects of mediators of stress and adaptation: central role of the brain
  • Chronic stress and relationship to chronic disease
  • Predictive capabilities of P4 Medicine
  • Education and innovation in preventive medicine
  • Complex systems and micronarratives and value in complex systems
  • Computerized protocols to aid in decision making and reduce variability
  • Encouraging patient participation by enhancing the patient environment

P4 Medicine focuses on creating systems to deliver medicine that focuses on executing key evidence-based practices to reduce healthcare costs and improve outcomes, and it embraces the interface between an individual’s unique DNA, environment and behavior to define their health and disease. P4 Medicine utilizes advances in genomics and molecular diagnostics discoveries to provide predictive information that is necessary to tailor, or personalize, disease management approaches for each individual. Therapeutics and health management tools are being developed to help prevent disease instead of merely treating the symptoms. Medicine of the future is also participatory. Patients will have access to a single portal that electronically stores their medical records and genetic profiles and tools that analyze these data to guide them to precise strategies to promote wellness. In addition, Marsh says that social networking and the power of games will be instrumental to engaging the consumer to taking ownership of their health care.

Ohio State’s Center for Personalized Health Care created in 2005, facilitates and advocates for the creation and practice of healthcare methods based on an individual’s genetic, environmental, behavioral and cultural factors. What results is a tailored approach to wellness, disease prevention and, when required, health care. Personalized health care overarches all OSU Wexner Medical Center initiatives.

The Center for Personalized Health Care serves as an advocate and facilitator of research, education, prevention and treatments designed to meet patients’ individual needs. Its missions are to create a pipeline for innovation and accelerate the application and dissemination of discovery to realize the promise of personalized health care, and advocate for personalized health care locally, nationally and internationally. 

For more information about the conference program, registration, participating speakers and P4 Medicine, go to:


Contact: Sherri Kirk, Center for Personalized Health Care, 614-366-3277, or